Why This Year’s Super Bowl Will Look Like ‘Madden’ IRL

The players noticed that: shift instantly.

Late last year, during a Fox broadcast of a match between the Seattle Seahawks and the Washington Football Team, fans were treated to spiritual, almost dreamy footage of the frontier celebrations. Players were captured in stunning clarity celebrating against soft-focus backgrounds. Some likened the images to those shot using the iPhone’s Portrait mode. The cast also saw Madden.

“My 17 year old son called me and said, ‘This is the coolest look ever. You have to have it, ”says Jason Cohen, director of remote technical operations at CBS. “It has an animated, almost 3D look like a video game. It has made a huge splash among the fans and you have to listen to your audience.”

Madden The franchise has existed for almost thirty years, and in every iteration the video game is increasingly similar to real NFL football. So when Washington-Seattle frontier shots hit people’s homes, the match seemed like a kind of inverted uncanny valley, real-life reminiscent of the virtual one.

Fans loved it. The reaction was so positive that Cohen’s team at CBS quickly acquired Sony cameras. Madden-esque footage to own publications. Now, Madden Vision is heading for the Super Bowl.

Actually will Madden Vision 2.0. Previous NFL broadcasts used the Sony α7R IV, while the match played between the Kansas City Chiefs and Tampa Bay Buccaneers on Sunday will feature footage using Sony Venice, a camera popular with film and TV cinematographers. (Netflix’s entire King Arthur drama is over DamnedThe Α7R IV is a 35mm, full-frame, mirrorless digital camera with a backpack transmitter and gimbal attachment (hence silky tracking shots). When Fox production crews began using it to shoot game movies earlier this season, they named the rig “Megalodon” after the huge prehistoric shark, a misleading name considering the camera could be used with one hand. Venice is a slightly larger device, but it will get more action than its predecessor during Sunday’s broadcast, and this was largely used only to watch goal-scoring celebrations and footage of point guard running into the field from the side. “Because they are wireless, they can occur anywhere in the stadium,” Cohen says.

Contrary to popular belief, cameras don’t shoot in 4K or 8K. They shoot at 1080p, the standard definition of a live NFL game, only shooting with a shallow depth of field, focusing in the foreground and blurring the background. This is not a new trick. It wasn’t used in live sports until this year, ”says Cohen. “You are only emphasizing the athlete in front of you.”

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